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mistakes to avoid on social media

How to Fail Miserably on Social Media

5 Steps to Creating a Terrible Online Presence I thought long and hard about writing this entire article sarcastically but ultimately decided against it. I’ve seen too many great brands and businesses make these same five mistakes over and over again to not address them head on. So, with that, take a give this article a…

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social media content ideas for august

Social Media Content Ideas for August

  We’re right in the thick of summer – but social media planners don’t get to take a vacation. Rejoice, fellow marketers – Cave Social has put together another list of social media content ideas for the month of August. Read below to get ideas for both monthly and daily happenings in August. And enjoy…

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facebook latest updates

3 Important Facebook Updates For Marketing Professionals

Facebook just released its second quarter earnings for 2017, and we’ve learned a lot about the direction the company is headed. Here are three important updates marketers need to keep in mind. 1. User Growth is Still Trending Upward They released some amazing numbers, but one stands out in particular. Facebook now has over 2…

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How to Go Viral – Episode 40

Watch the Episode Show Notes This week we’re discussing one of the worst buzz words in marketing – viral. Hit play to find out how to set expectations and truly go “viral” in your industry. Beer of the Day: The difficult to pronounce Erdinger Weißbräu @CaveJustin: 9/10 @CaveJordanS: 10/10   Here’s a quick summary: 1. Set…

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Original Programming is Set to Make a Big Splash on Social Media

Snapchat and Facebook are battling, again With the recent announcement that Snapchat is diving into more original news programming in partnership with NBC, we’re seeing more and more investment dollars being put into custom content. Don’t expect that to slow down anytime soon. NBC has hired 30 new staff members to run the twice daily…

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How to Create Evergreen Content – Episode 39

Watch the Episode Show Notes This week we’re discussing one of our favorite topics – evergreen content. Here’s what it is and how to use it in your marketing strategy. Beer of the Day: Beer is Back! This week we’re drinking Ex Novo Brewing’s Dynamic Duo IIPA. @CaveJustin: 6/10 @CaveJordanS: 5/10   Here’s a quick…

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ways to enhance an adwords campaign

5 Ways to Enhance Any Adwords Campaign – Episode 38

Watch the Episode Show Notes This week we’re discussing all things Google Adwords! If you have a campaign up and running or are thinking about putting one together, give this video a watch. Beer of the Day: No beers! Drinking in public is frowned upon in California. @CaveJustin: 0/10 @CaveJordanS: 0/10   Here’s a quick…

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social media important dates in july

Social Media Content Ideas for July

It’s officially Summer, but Game of Thrones is premiering this month and it’s already Winter in the seven kingdoms. There’s lots happening in July, and we don’t want you to miss any of it – so we put together our monthly list of observances that you’ll want to go over. If you’re managing social media,…

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make your website less boring

How to Make Your Website Less Boring

 Fight Website Mediocrity With These 4 Tips Your website is the most valuable piece of digital real estate you own. It should be a sacred place where your potential and returning customers can connect with your brand. One mistake I see time and time again is businesses taking the Kevin Costner in Field of Dreams…

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video marketing tips

5 Video Marketing Tips to Boost Your Exposure

How to get more viewers, watch-time, and engagement I’ll save you a paragraph about why video marketing is becoming more and more important since 93% of marketers already use video for online marketing, sales, and communication. If you’re in the 7% that doesn’t — no opening paragraph from me is likely to change that. You’re…

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