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5 resolutions every entrepreneur should make

Every Entrepreneur Should Set These Five Goals

No matter what time of year it is, goals are important. Resolutions help entrepreneurs stay on track and achieve their life’s purpose — whether they be business related or not. Sometimes, it’s the business goals that can have the largest impact on an entrepreneur’s personal life. That being said, not all of the resolutions on…

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how small businesses can rank better in google

How Small Businesses Can Improve Their Google Search Rankings

All small businesses, no matter who their potential customers are, should be working on improving their ranking in Google Search. Improving your presence on search engines can lead to more awareness, traffic, and sales – three things that small businesses rely on. If you’re looking to improve your search ranking, here are a few places…

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signs google adwords isnt for you

5 Signs Google Adwords Isn’t For You

5 Signs Google Adwords Isn’t For You With a little help from The Simpsons   First things first — I’m not an Adwords hater. In fact, we at Cave have provided Adwords services to hundreds of clients over the last few years. I speak publicly about ways businesses and marketers can improve Google Adwords campaigns, I…

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snapchat bad week

Snapchat Isn’t Having Fun Anymore

Think you’re having a bad week? You’ve got nothing on Snapchat. The company has been battling issue after issue this week, making for what is probably their worst 7-day period in the company’s short history. What Happened First of all, Snapchat started the week with a global outage. Not what CEO Evan Spiegel wanted to…

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THE BEST COMPANIES ON SOCIAL MEDIA

3 Big Brands Dominating Social Media

Social media is an interesting world. It can be where brands destroy their reputation, get lost in the crowd, or in some cases – dominate the competition. For these three brands, social media has proven to be a valuable tool in the marketing toolbox. Each company has used minimal dollars (in most cases, zero paid…

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best apps for making videos

4 Awesome Video Editing Apps

Tell your story with these awesome apps Video is taking over. Marketers and business owners need to take advantage and put themselves and their brands in front of the camera. If you’ve been looking for tools to help make your life easier when it comes to creating and editing video, you’re in luck. Watch the video…

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new shows coming to facebook and twitter

9 New Shows Coming to Facebook and Twitter

Twitter and Facebook have both expressed great interest in creating original content for themselves, and new shows are coming. Facebook and Twitter have agreed to partnerships with the following publishers. Click play on the video above to see what shows they’ll be producing together. Facebook Mashable (2 shows) Business Insider Hearst Conde Nast Big Baller…

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set up facebook lead ads

3 Reasons to Try Facebook’s Lead Capture Forms

Facebook’s new lead capture forms are working wonders for small-medium size businesses. I can attribute three main reasons why so many companies are happy with the service. 1. They’re not ugly (like many websites) We spend a ton of time trying to convince business owners to revamp and revitalize their old, slow, standard websites. Failing…

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ways to get better at content marketing

3 Ways to Instantly Improve at Content Marketing

Content marketing is one of the most defensible types of marketing in the world of digital marketing. However, it’s not necessarily the easiest. The biggest factor in content marketing is embracing a long term commitment to story telling. Successful content marketing relies on a few things, much of which we talk about at length on…

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digital media on tv is growing

Digital Media on Television is Growing Rapidly

Whatever happened to predictability? The milk man, the paper boy, and evening TV? Not sure about predictability and the milk man. But the paper boy and evening TV lost battles to digital media….or so it seemed. While the newspaper may not be making a comeback anytime soon, it appears as though the television may be…

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