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linkedin latest updates

5 Exciting Changes Coming to LinkedIn

If you’re a publisher or a marketer, you’re going to want to watch this video. LinkedIn just announced 5 major updates that will be rolling out shortly. Hit play below.   Show Notes LinkedIn’s rolling out a ton of new features for publishers in the coming weeks. Some of them are live right now, and…

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mistakes to avoid on social media

How to Fail Miserably on Social Media

5 Steps to Creating a Terrible Online Presence I thought long and hard about writing this entire article sarcastically but ultimately decided against it. I’ve seen too many great brands and businesses make these same five mistakes over and over again to not address them head on. So, with that, take a give this article a…

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social media content ideas for august

Social Media Content Ideas for August

  We’re right in the thick of summer – but social media planners don’t get to take a vacation. Rejoice, fellow marketers – Cave Social has put together another list of social media content ideas for the month of August. Read below to get ideas for both monthly and daily happenings in August. And enjoy…

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facebook latest updates

3 Important Facebook Updates For Marketing Professionals

Facebook just released its second quarter earnings for 2017, and we’ve learned a lot about the direction the company is headed. Here are three important updates marketers need to keep in mind. 1. User Growth is Still Trending Upward They released some amazing numbers, but one stands out in particular. Facebook now has over 2…

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Original Programming is Set to Make a Big Splash on Social Media

Snapchat and Facebook are battling, again With the recent announcement that Snapchat is diving into more original news programming in partnership with NBC, we’re seeing more and more investment dollars being put into custom content. Don’t expect that to slow down anytime soon. NBC has hired 30 new staff members to run the twice daily…

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make your website less boring

How to Make Your Website Less Boring

 Fight Website Mediocrity With These 4 Tips Your website is the most valuable piece of digital real estate you own. It should be a sacred place where your potential and returning customers can connect with your brand. One mistake I see time and time again is businesses taking the Kevin Costner in Field of Dreams…

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video marketing tips

5 Video Marketing Tips to Boost Your Exposure

How to get more viewers, watch-time, and engagement I’ll save you a paragraph about why video marketing is becoming more and more important since 93% of marketers already use video for online marketing, sales, and communication. If you’re in the 7% that doesn’t — no opening paragraph from me is likely to change that. You’re…

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mcdonalds and snapchat

McDonald’s Wants You to Apply For a Job on Snapchat

McDonald’s & Snapchat Make it a Combo While Snapchat and McDonald’s may seem like very different businesses at the outset, they do have a couple of similarities. First, each company can successfully claim “Over 99 Billion Served”. While most are familiar with this phrase being seen on McDonald’s signs around the world, Snapchat itself serves up…

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how to get earned media

4 Easy Ways to Get Earned Media Using Social Media

Get more exposure with these quick and easy tips Earned media is one of the best areas of marketing that you can invest your time into. If done properly, you can reap serious rewards. All it takes is a little hard work. Here are a few quick ways you can get more earned media by using…

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most popular messaging apps

The Most Popular Messaging Apps, By The Numbers [INFOGRAPHIC]

What are the most popular messaging apps? That’s a good question. Messaging is exploding. As Mark Zuckerberg says, it’s one of the few things more popular than social networking. Around the world, people are using messaging apps to communicate with one another – and unlike SMS, these apps are free.   The power of messaging…

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