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quick guide to directories and reviews

A Quick Guide to Local Directories & Online Reviews

  Local directories are extremely important – especially for any local business, where they often take up a majority of the first page of Google branded searches.     This is because they carry such weight in search engines. They can often be the deciding factor when someone searches for your business online.   For example,…

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Reasons your facebook ads aren't working

8 Reasons Your Facebook Ads Aren’t Working

If your Facebook ads aren’t working as well as you want, it’s likely due to several reasons. The Facebook ad platform allows for a lot of flexibility for the individual user. This is good and bad, as the more flexibility we the users have, the more prone we are to running unsuccessful ad campaigns. If…

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best facebook advertising

3 Extremely Profitable Types of Facebook Advertising

If you haven’t explored the power of Facebook advertising recently, you’ll be pleasantly surprised with the depth of their product offering. The platform is much more than boosting posts and buying likes. Think about it – other than the NSA – who has more data on you than Facebook? They know what websites you visit,…

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twitter tips

4 Ways to Get Better Engagement on Twitter

Do you want to get better engagement on Twitter? This article is intended to help out people who are new to Twitter or any seasoned vet, looking to brush up on their skills. I’ve always looked at Twitter as the world’s largest ongoing conversation. There are a million different conversations going on at once, so…

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tips for making live video

5 Tips For Any Business Making Live Video

Live video, live video, live video. If you’ve been keeping up with the latest marketing trends, you’ll know that live video is the hottest topic of 2017 so far. Seemingly every social media platform is making its own play (Twitter, Instagram, Facebook). And for those platforms not doing it (Snapchat/LinkedIn), we predict you’ll be able…

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how to grow an instagram following

5 Ways to Grow an Instagram Following

Growing an Instagram following for your business/personal brand is a big task, there’s no doubt about it. That being said, everyday users have taken advantage of techniques to build massive followings and generate business through the platform. The platform, which boasts a 150 million daily active users, and is updating its features at an unprecedented rate is…

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lessons from ceos

7 Habits You Can Copy From These CEOs to Become More Successful

High levels of success can seem daunting or unattainable. This is because people only see the finished product and fail to see the years of small wins which made the seven CEOs mentioned in this article who they are today. Little habits make a big difference. In this article, seven habits have been chosen that…

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10 Facebook Marketing Tips for 2017

10 Facebook Marketing Tips for 2017

Facebook is evolving. What started out as a place to share cat photos has turned into a network of 1.79 billion active users. That’s billion, with a ‘B’. For marketers, the platform has changed as much as it has for users. The days of simply running banner ads or like campaigns are over. The platform…

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3 ways mortgage companies should market themselves online

3 Ways Mortgage Companies Should Market Themselves Online

Mortgage brokerages commonly insert artificial roadblocks in front of their marketing. They know digital marketing is the wave of the future, but they’re concerned the industry isn’t exciting enough to pique the interest of potential customers.   If you think your industry is boring, your marketing will be boring. Let’s change that narrative. Mortgage lenders…

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brands that took a beating in 2016

5 Brands That Took a Beating in 2016

Some are sad that 2016 is coming to an end. It feels in many ways like it just got started. These five brands, however, cannot wait for the new year. They’ve all faced significant challenges in 2016, whether it be scandals, layoffs, or exploding phones (pretty sure you might be able to guess which brand…

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