LinkedIn Do’s and Don’ts to Build Your Brand – Episode 25

how to build a brand on linkedin

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Show Notes

In this episode we go over four LinkedIn dos, and four LinkedIn don’ts. Don’t fall victim to these common mistakes.

Beer of the Day: Sea Cow Milk Stout

@CaveJustin: 4/10

@CaveJordanS: 6/10

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cave social video summary

Here’s a quick summary:

1. Share industry related news

2. Post industry related blogs on Pulse

3. Share your company culture in posts

4. Share your ideas in industry related groups

5. Never share random photos that are unrelated to your industry

6. Don’t participate in viral math/logic problems

7. Don’t SPAM people

8. Don’t get political

 

Awesome tools we mentioned:

We didn’t mention many tools, but LinkedIn Pulse is one we wanted to cover.

1. Here’s an example of a LinkedIn Pulse article. When published, all of your followers on LinkedIn get notified, putting your content in front of your audience.

Other items we discussed:

We talked about a past video we filmed on how to stay classy on social media – we talk politics, religion, and even about fight club.

Be sure to tweet any questions you have to the guys on Twitter – just use the hashtag #AskCave

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Posted on March 2, 2017 in In The Cave

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About the Author

My name is Justin and I help companies grow their revenue. Some fun facts about me: My nickname is Juice. I write for Adweek and Fast Company. I conquered the world's highest bungee jump. I host the "Mind Your Marketing" podcast. I swam with great white sharks in South Africa. I'm a die-hard Pittsburgh Steelers fan.
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