Mind Your Marketing Episode #19 – OkCupid is DTF

mind your marketing podcast

Welcome to another episode of Mind Your Marketing – the weekly podcast that covers all of the latest marketing news and trending ad spots. Show notes are below! 


This week we’re discussing:

-The Logan Paul situation
-Twitter’s great end of the year run
-Snapchat’s $4 million New Year’s Eve party
-Amazon shipped 5 billion packages via Prime last year
-Apple admits to slowing down old iPhones
-Facebook has a new music deal announcement
-CNN brings in the new year with a high

PLUS, Ad Campaigns:

-IHOP is pancakes
-Geico starts a conference call
-OkCupid is DTF
-A live trailer for “The Greatest Showman”
-Lyft is giving rides in Merry Mode

Be sure to subscribe on Apple Podcasts or Google Play (or wherever you listen to podcasts), and leave us a review!

As always, thanks for watching. Find the ads we discussed below, and be sure to subscribe to Mind Your Marketing wherever you listen to podcasts.


Show Notes

Ad spots (and news) we covered:


1. IHOP – Pilots



2. GEICO – Gecko Conference Call



3. OkCupid – DTF


okcupid's new ad campaign


See the full campaign on Adweek


4. The Greatest Showman – Live Spot



5. Lyft – Merry Mode



6. CNN Rings in the new year on a high





Thanks so much for listening, we’d be thrilled if you subscribed and left us a review wherever you listen to podcasts! See you next week! (new episodes every Wednesday)

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Posted on January 4, 2018 in In The Cave

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About the Author

My name is Justin and I help companies grow their revenue. Some fun facts about me: My nickname is Juice. I write for Adweek and Fast Company. I conquered the world's highest bungee jump. I host the "Mind Your Marketing" podcast. I swam with great white sharks in South Africa. I'm a die-hard Pittsburgh Steelers fan.
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