Welcome to another episode of Mind Your Marketing – the weekly podcast that covers all of the latest marketing news and hot ad spots.
This week we’re discussing:
-Why millennials are not abandoning brick and mortar stores just yet
-A report that suggests younger demographics are leaving Facebook in favor of photo first apps like Snapchat
-Facebook’s new advertising play for publishers and influencers
-An awesome digital ad from Windex that will move you to tears
-A terrible partnership between Lexus and the Calgary Airport
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As always, thanks for watching. Find the ads we discussed below, and be sure to subscribe to Mind Your Marketing wherever you listen to podcasts.
Ad spots we covered:
Windex: The Story of Lucy
We also discussed a video we’d shot earlier on Influencer Marketing, and an article Jordan wrote on the subject for Inc.