Mind Your Marketing Episode #20 – IKEA Drops the Weirdest Ad of the Year

mind your marketing podcast episode 20

Welcome to another episode of Mind Your Marketing – the weekly podcast that covers all of the latest marketing news and trending ad spots. Show notes are below! 

This week we’re discussing:

-Two old-school diets get a new spokesperson
-Why Twitter isn’t banning any world leaders
-Marlboro wants you to stop smoking
-H&M apologizes for a racist ad
-Pizza Hut and Toyota created an autonomous delivery vehicle
-Snapchat might force users to watch 3-second ads

PLUS, Ad Campaigns:

-The New York Times runs a prime-time ad during the Golden Globes
-Tough Mudder tricks us all
-Steph Curry and Brita partner up with Rudy Mancuso of YouTube fame
-The X-Files drops aliens in New York
-KLM is connecting us at the airport
-IKEA comes up with the weirdest ad of the year
-LinkedIn highlights non-white collar jobs
-Bud Light has one more Dilly Dilly commercial up their sleeve

Be sure to subscribe on Apple Podcasts or Google Play (or wherever you listen to podcasts), and leave us a review!

As always, thanks for watching. Find the ads we discussed below, and be sure to subscribe to Mind Your Marketing wherever you listen to podcasts.


Show Notes

Ad spots (and news) we covered:


1. The New York Times – The Truth Has a Voice




2. Tough Mudder – First Time Doing It



3. Brita – New Year, New Me



4. X-Files – Aliens in NYC



5. KLM – Connecting Seats



6. IKEA wants you to pee on this ad



7. LinkedIn – In It Together


See all the LinkedIn ads here on Adweek


8. Bud Light – Wizard



Thanks so much for listening, we’d be thrilled if you subscribed and left us a review wherever you listen to podcasts! See you next week! (new episodes every Wednesday)

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Posted on January 12, 2018 in In The Cave

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About the Author

My name is Justin and I help companies grow their revenue. Some fun facts about me: My nickname is Juice. I write for Adweek and Fast Company. I conquered the world's highest bungee jump. I host the "Mind Your Marketing" podcast. I swam with great white sharks in South Africa. I'm a die-hard Pittsburgh Steelers fan.
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