183 – Having Your Brand Stand the Test of Time with Kara Shaffer (Dexter-Russell)
Listen to Jordan sit down with Kara Shaffer, VP of Marketing at Dexter-Russel, a historic knife brand, to talk about how they are telling their story to the next generation of consumers. LinkedIn: Kara Kelly Shaffer Website: Dexter-Russell, Inc.
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MYM #174 – Building a Brand Across Multiple Lines of Business with Pamela Herrmann (On Q Financial)
We sat with Pamela Herrmann from On Q Financial to discuss what it’s like to build a brand across multiple business lines (B2B + B2C). We also talk at length about Pamela’s transition from consulting to coming in-house, and what she’s learned along the way. Enjoy! LinkedIn: Pamela HerrmannWebsite: On Q Financial
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