⚫️🟡How to Blow Up on Social Media (without needing a lot of followers)

There was a time when follower count felt like everything. A bigger number meant more reach, more credibility, more clout. But those days are over.

Social platforms have moved to interest-based algorithms. Your content isn’t just shown to your followers—it’s shown to people the platform thinks will engage, regardless of whether they follow you.

That means:

• Someone can see 5 of your videos and never hit “follow”
• A post with 400 views might outperform one with 40,000 followers behind it
• Engagement, watch time, and shares now matter more than ever

The new game? Create content that holds attention and sparks interest. If you do that, reach will follow—even if followers don’t.

1. Focus on quality signals, not vanity metrics
2. Create for the customer’s interests (get into their feed)
3. Measure views, saves, and shares over new followers

See my video on how you can win at the social media game without needing a ton of followers.

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Cheers, Jordan P.S. If you want to connect on social media, where I share tips throughout the week, follow me on Linkedin.

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