Project Description

TRUCE CLEAN


Truce Clean needed to expand their digital footprint through targeted advertising on Instagram/Faceook. We specifically targeted owners of fitness/gymnastic studios to push sales their way.

truce ads

Truce Clean

As an eco-friendly, natural cleaner that works, it was imperative that we (i) spread their message and (ii) drove sales to their store. Their product isn’t stuffed with chemicals, which is something their target demographic appreciates. We tested 10 custom audiences with a small spend ($500) to figure out which audiences would produce the highest ROI. From there we trimmed our audiences to four, and ramped up our ad spend, causing a significant boost in sales and brand reach.

See the other creatives below.

truce clean
truce 1
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Increase in Sales
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ROAS
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Engagement

We tested several ad creatives across 10 audiences to narrow down which would convert the best for Truce. Within 60 days we had generated enough traffic to Truce to cause a 400% increase in sales volume from ad spend.

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