Karns & Karns
A leading personal injury firm entrusted us with a clear mandate: build a social media engine that consistently drives real case growth. Over two years, we produced 60+ videos every month, handling everything from strategy and scripting to filming, editing, and paid distribution.
The result wasn’t just content, it was a scalable system that substantially increased case volume across organic and ads.
Task
Creating an engaging social presence that ran like clockwork for the two attorneys
While other attorneys have to rely on billboards and heavy PPC spends, we were able to reliably and consistently generate exposure for Karns & Karns.
Through a collaborative effort with the K&K internal team, we built a content engine that creates and distributes 60 pieces of content monthly.
The Karns brothers have personality, and it was our job to capture it and distribute their videos. They fight for their clients, so we wanted to fight for them and getting them the attention they deserve.
We partner with law firms who care about people and their marketing integrity. The K&K team made it clear who they were, and how they wanted their clients to feel when they entered their offices. It was our job to capture that feeling in the content.
We built a well-oiled content machine to be able to put out two new pieces of content daily for the firm.
Compelling content leads to consistent growth across platforms.
Lawyers’ time is valuable. We understand that and only require one day per month from the team for filming.
Our team went on site 1X monthly to film the brothers in action. We concepted, scripted, and recorded everything for socials.
Getting cases for a profitable amount of spend largely comes down to how effective the creative is in ads. Our team worked with the Karns internal team to create winning ads that drove real cases.
We managed all major networks and posted 2X daily on them. Along side that our team managed all inbound comments, and messages.
Winning content starts with winning strategy. Our team team built a full social media strategy for K&K to grow on social media.