In The Cave

how to optimize your youtube videos

How to Optimize Your YouTube Videos – Episode 32

Watch the Episode Show Notes This week the guys discuss how to properly optimize your YouTube videos. Beer of the Day: No beers! Drinking in public is frowned upon in California. @CaveJustin: 0/10 @CaveJordanS: 0/10   Here’s a quick summary: 1. Capture peoples attention in the first 5 seconds of the video 2. Get to the…

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important facebook metrics

Facebook Metrics You Need to Watch – Episode 31

Watch the Episode Show Notes This week we talk about 3 Facebook metrics that you need to watch, and why they’re so important. Beer of the Day: No beers! Drinking in public is frowned upon in California. @CaveJustin: 0/10 @CaveJordanS: 0/10   Here’s a quick summary: 1. Watch your engagement metrics – they’re telling on the quality…

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how to use twitter better

How to Use Twitter Like a Pro – Episode 30

Watch the Episode Show Notes This week we talk about how to use Twitter like a pro, with 3 quick tips. Beer of the Day: No beers! Drinking in public is frowned upon, apparently. @CaveJustin: 0/10 @CaveJordanS: 0/10   Here’s a quick summary: 1. Twitter chats are a great place to up your engagement and connect with…

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old school marketing tactics that work

4 Old School Marketing Tactics That Still Work – Episode 29

Watch the Episode Show Notes This week we’re discussing some of the more traditional forms of marketing that should not be forgotten. We actually use all four of these tactics at Cave. Beer of the Day: Clearwater Honey Cream by Pair O’ Dice Brewing @CaveJustin: 10/10 @CaveJordanS: 9/10 Here’s a quick summary: 1. Public Relations is still…

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4 Google Analytics Metrics That Matter – Episode 28

Watch the Episode Show Notes This episode, we’re diving into the world of Google Analytics. As Jordan says, there are “about 9,000” things you can choose to look at in GA, watch to learn which 4 metrics we think are worth tracking. Beer of the Day: Agave Wheat by Breckenridge Brewery @CaveJustin: 9/10 @CaveJordanS: 9.2/10 Here’s…

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how to grow instagram followers

9 Tips to Build an Instagram Following – Episode 27

Watch the Episode Show Notes Growing your Instagram following can be more challenging than some of the other major social networks – this week we give our nine favorite growth tips for the platform. Beer of the Day: Deck the Walls by Concrete Beach Brewery @CaveJustin: 5/10 @CaveJordanS: 2/10 Here’s a quick summary: 1. Post consistently…

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email tips for small businesses

Email Tips For Small Businesses – Episode 26

Watch the Episode Show Notes In this episode we go over a few of our favorite email tips for any business with company newsletters or email lists. Beer of the Day: Pure Hoppiness by Alpine Beer Company @CaveJustin: 8.5/10 @CaveJordanS: 8/10 Here’s a quick summary: 1. Use an email provider, and don’t add anyone to your list…

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how to build a brand on linkedin

LinkedIn Do’s and Don’ts to Build Your Brand – Episode 25

Watch the Episode Show Notes In this episode we go over four LinkedIn dos, and four LinkedIn don’ts. Don’t fall victim to these common mistakes. Beer of the Day: Sea Cow Milk Stout @CaveJustin: 4/10 @CaveJordanS: 6/10 Here’s a quick summary: 1. Share industry related news 2. Post industry related blogs on Pulse 3. Share your…

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5 Ways to Promote Your Local Business – Episode 24

Watch the Episode Show Notes In this episode, we talk about ways to bring in more customers to your local business. Some of them are creative, some of them are optional, and some are down right essential. Beer of the Day: Tomoka Beer Company – Tom Yum Thai Soup @CaveJustin: -27,000/10 @CaveJordanS: 0/10 Here’s a quick summary:…

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facebook marketing tips video

5 Essential Facebook Marketing Tips – Episode 23

Watch the Episode Show Notes In this episode, we go over our 5 favorite Facebook marketing tips. Tip number one: stop poking people. Beer of the Day: Ballast Point Sculpin IPA @CaveJustin: 7/10 @CaveJordanS: 7/10 Here’s a quick summary: 1. Add closed captioning to all of your Facebook videos 2. You can either transcribe them yourself or…

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