Welcome to another episode of Mind Your Marketing – the weekly podcast that covers all of the latest marketing news and trending ad spots. Show notes are below!
This week we’re discussing:
-Amazon’s Alexa is getting opinions
-Hawaii falls asleep at the wheel
-Airbnb is promoting “Shithole” countries
-The implications of Facebook’s News Feed change
-Snapchat’s new design is flopping
-Diet Coke gets a new look to attract Millennials
-YouTube makes more brand safety changes
PLUS, Ad Campaigns:
-BMW takes on a Guinness World Record
-Tostitos wants you to create your own Super Bowl ad
-UBER and MADD team up
-Stupid Cinotti’s bakery is stupid
-A PSA from Tide
-The most interesting man in the world is back
-A new campaign from Droga5 wants you to “Seize the Awkward”
-Nissan has a brilliant new campaign called “She Drives”
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As always, thanks for watching. Find the ads we discussed below, and be sure to subscribe to Mind Your Marketing wherever you listen to podcasts.
Ad spots (and news) we covered:
1. Diet Coke’s Redesign
2. BMW – Dominating a Guinness World REcord
3. Tostitos – Super Bowl Invite
4. MADD Canada PSA: Motherhood
5. Cinotti’s Bakery
— Mark Brunell (@M_Brunell8) January 17, 2018
6. Tide – Gronk knows that Tide PODS are for DOING LAUNDRY
7. Ad Council – Friendship & Mental Health
8. Nissan – She Drives
9. Astral Tequila – This Calls For Tequila
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