Welcome to another episode of Mind Your Marketing – the weekly podcast that covers all of the latest marketing news and hot ad spots. Show notes are below!
This week we’re discussing:
-Why Facebook Bid $610 million to stream cricket matches
-LinkedIn Debuts a new Audience
-Whatsapp Announces a New Business App
-Google is Improving Street View
PLUS, Ad Campaigns:
-Burger King is Launching a Cryptocurrency
-Kind Dumped 45,000 Pounds of Sugar in Times Square
-Mountain Dew and AMC Launch an App Placing Zombies in Augmented Reality
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As always, thanks for watching. Find the ads we discussed below, and be sure to subscribe to Mind Your Marketing wherever you listen to podcasts.
Ad spots we covered:
1. Here’s CNBC’s coverage of Burger King’s new “Whoppercoin” cryptocurrency.
2. Kind Snacks Takes Over Times Square
3. The Walking Dead Encounter App (Presented by Mountain Dew)
— The Walking Dead AMC (@WalkingDead_AMC) September 6, 2017
Jordan mentioned the horrible email campaign that went out last week from Airbnb amid Hurricane Harvey, as first reported by Quartz. Check out the email here.
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