Jordan Scheltgen

Jordan is the Founder + CEO at Cave. He's obsessed with helping brands tell their stories. Aside from marketing, he loves spending time with his dog, Millie.

How to Build a Social Media Strategy in 2024

Posting on social media is one thing. Having a strategy is a whole other ball game. In this blog post we’re going to go over how you can create a strategy that fits your business on social media in 2024. 1. Getting Started on Social Media If your business has not made its debut on

6 SEO Mistakes and How They’re Costing you Money

The number one result in Google gets approximately 32% of all clicks. This stat highlights something that marketers have known for a while — SEO is essential in today’s world. If your business is located online in any way, you’ll need to invest in SEO in some way to ensure it ranks in search engines

What Denny’s Can Teach Us All About Social Media

Nearly half the world’s population now uses social media. That fact alone makes it a crucial element of any marketing strategy. If you aren’t effectively engaging with your followers on social media, you’re missing out. Done right, it’s the perfect channel for building relationships with your audience, raising your brand profile, and making more money. But despite

How to Be More Creative, According to Science

Creativity can feel like a stroke of genius that only some are capable of grabbing. But what if you could use science to become more creative? It turns our researchers have found that it is possible to spark creativity by using science-backed methods. This article will dive into a few methods that you can use