If you haven’t explored the power of Facebook advertising recently, you’ll be pleasantly surprised with the depth of their product offering. The platform is much more than boosting posts and buying likes. Think about it – other than the NSA – who has more data on you than Facebook? They know what websites you visit, …
Show Notes In this episode, we talk about ways to bring in more customers to your local business. Some of them are creative, some of them are optional, and some are down right essential. Beer of the Day: Tomoka Beer Company – Tom Yum Thai Soup @CaveJustin: -27,000/10 @CaveJordanS: 0/10 Here’s a quick summary: 1. Get your company …
Live video, live video, live video. If you’ve been keeping up with the latest marketing trends, you’ll know that live video is the hottest topic of 2017 so far. Seemingly every social media platform is making its own play (Twitter, Instagram, Facebook). And for those platforms not doing it (Snapchat/LinkedIn), we predict you’ll be able …
Imagery is extremely important when marketing a product. You’ll want your images to jump out of the computer at your readers – to captivate them, and not seem staged. Shutterstock put together a list of the top trends in imagery, that’s sure to keep you in the loop. You don’t have to be a designer …
*Update February 2019 – Twitter has cut off API access to third-party apps that are used for the purpose of follow/unfollowing. Getting to 100 followers on Facebook, Instagram, and Twitter (Quickly) If you’re new to Twitter, Facebook, or Instagram, growing your following can seem daunting. Getting your first hundred followers is goal number one. I’ll …
Show Notes In this episode, we go over our 5 favorite Facebook marketing tips. Tip number one: stop poking people. Beer of the Day: Ballast Point Sculpin IPA @CaveJustin: 7/10 @CaveJordanS: 7/10 Here’s a quick summary: 1. Add closed captioning to all of your Facebook videos 2. You can either transcribe them yourself or pay someone to …
Show Notes In this episode, we’re offering ways for you to build your social media following. Go from zero to hero with a few quick tips. Beer of the Day: HI-RES Sixpoint @CaveJustin: 6/10 @CaveJordanS: 6/10 Here’s a quick summary: 1. Determine which social channels your target audience uses daily 2. Develop a messaging strategy that incorporates their …
Gmail is still one of the best ways to send and receive emails. Its functionality may be simple, and its interface plain, but it gets the job done. While it may seem basic, there is another level to Gmail. There are several extensions, settings, and labs you can play around with to make Gmail go …
Acting as your business page is one of the quickest ways to grow your following on social media. It shows potential followers that you are engaging, interesting, and active. For the purpose of this article, we’re going to focus on Twitter and Facebook. Follow these four steps when acting as your business page to help …
It has been widely considered that each human being has a preset level of intelligence – we have to work with what we are given. However, the influx of scientific studies around brain function has led us to a different conclusion. According to science, there are activities and habits people can do to make themselves …
Facebook has had a busy week. They’re introducing several key features and product updates that are sure to intrigue both users and marketers alike. Here are their three latest announcements, and the implications surrounding them. 1. Long-Form Content Gets Priority In the past, Facebook has used the percentage of video watched as a key component …
Building a website can be challenging for the non-technical person. Naturally, there’s a lot of jargon and costs involved in the process. We’ve built over one hundred websites for our clients, and each project has its own needs. One thing every client needs when commissioning an agency or developer to build their site is a …
Growing an Instagram following for your business/personal brand is a big task, there’s no doubt about it. That being said, everyday users have taken advantage of techniques to build massive followings and generate business through the platform. The platform, which boasts a 150 million daily active users, and is updating its features at an unprecedented rate is …
High levels of success can seem daunting or unattainable. This is because people only see the finished product and fail to see the years of small wins which made the seven CEOs mentioned in this article who they are today. Little habits make a big difference. In this article, seven habits have been chosen that …
Show Notes In this episode, the guys discuss their favorite Chrome extensions for marketers. Beer of the Day: Americana Golden Ale by Barley Mow Brewing Co. @CaveJustin: 8/10 @CaveJordanS: 8.5/10 Here’s a quick summary: 1. Marker lets you do quick web annotations and screen captures 2. Ghostery shows you what ad platforms and analytics websites are …
If you set any goals this year, there’s a good chance a few of them involved becoming more successful. It’s good to look to better ourselves financially and ease the burden of everyday expenses. When it comes to success, there are few people in the world more qualified to speak on the topic than the following …
Facebook is evolving. What started out as a place to share cat photos has turned into a network of 1.79 billion active users. That’s billion, with a ‘B’. For marketers, the platform has changed as much as it has for users. The days of simply running banner ads or like campaigns are over. The platform …
Mortgage brokerages commonly insert artificial roadblocks in front of their marketing. They know digital marketing is the wave of the future, but they’re concerned the industry isn’t exciting enough to pique the interest of potential customers. If you think your industry is boring, your marketing will be boring. Let’s change that narrative. Mortgage lenders …
