How to Set Up A Facebook Business Page

Setting up a Facebook Business Page

Do you want to open your product or service up to the digital world?

Opening a Facebook Business Page is the place to start. While it may seem daunting I promise you, the process is as simple as it is important. Take the time to set up a business page for your company, and then move onto promoting the page to drive customer acquisition and brand awareness.

If you’re wondering, “Why is having a Facebook Business Page Important?”, here are a few statistics you need see.

[su_highlight background=”#fff599″]-The average American spends 40 minutes per day on Facebook.[/su_highlight] (Source)

[su_highlight background=”#ff99f9″]-49% of Facebook users like a business page to support the brand.[/su_highlight] (Source)

[su_highlight background=”#99d3ff”]-Social media has a 100% higher lead to close ratio than outbound marketing.[/su_highlight] (Source)

cave social media statistics

It’s more important than ever that your business is using Facebook to build a community of brand ambassadors, drive sales, and even act as a branch of customer service.

If you’re not convinced yet, the marketing features offered by opening a Facebook Business Page should be enough to push you over the edge. Facebook allows business owners to advertise coupons, pay for website traffic, and even capture leads right within Facebook. It’s an affordable type of digital marketing that should be used by anyone looking to grow their bottom line.

This one-minute long video attached in the following link will show you how to set up a Facebook Business Page.

Watch: [su_highlight background=”#ff99f9″][/su_highlight]


When you’re finished setting up your page, be sure to check out how to create a Facebook Ad Account so that you can really start to turn up your site traffic, lead generation, or customer acquisition.

Learn how to create a Facebook Ad Account here. It’s the final step before setting up a retargeting, direct marketing, or custom advertising campaign.

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If you already have a Facebook Ad Account, be sure to see the next article in our series: How to Start Your First Retargeting Campaign on Facebook.

retargeting on facebook

Not sure why retargeting is important? See our last article on why we think retargeting is crucial for all businesses:

does retargeting work

Be sure to tweet any questions you have to the Cave Team on Twitter – just use the hashtag #AskCave

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