How to Stay Classy On Social Media – Episode 12

Show Notes

In this episode, we discuss how to handle politics, religion, and holidays on social media.

Beer of the Day: Green Flash – Passion Fruit Kicker

@CaveJustin: 8/10

@CaveJordanS: 4/10

Cave Social Beer of the Day Passionfruit Kicker

cave social video summary

Here’s a quick summary:

1. Keep your political opinions off of your business page – it only alienates you from your customers

2. Religious views should remain personal, don’t intertwine them with your business (unless you’re selling religious goods of course)

3. Holidays such as Memorial Day and Remembrance day should not be viewed as marketing opportunities

Awesome tools we mentioned:

1. We didn’t talk about any tools in this episode – instead, see if you can find the potato in this sea of hamsters


Can you find the potato in this sea of hamsters? By @maxknobs

A photo posted by Mashable Watercooler (@watercooler) on



Be sure to tweet any questions you have to the guys on Twitter – just use the hashtag #AskCave

[Tweet “”Politics is like fight club – your business shouldn’t discuss them online” -@CaveJustin”]

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cave social videos to watch

justin kerby jordan scheltgen website

Justin Kerby and Jordan Scheltgen Cave Social

justin kerby jordan scheltgen in the cave